patching...
Welcome back, Patch Blogger!

Holiday Shopping Season is Extra Long This Year

Early Thanksgiving means more shopping time, and stores are opening their doors earlier and earlier on Black Friday.

 

While you may just be putting the Halloween decorations away, retailers are already getting out the Christmas trees, Hanukkah menorahs and Kwanzaa candleholders, prepping for the longest holiday shopping season possible.

For decades, now, Black Friday has heralded the start to the month-long holiday shopping season. Thanksgiving, celebrated the fourth Thursday in November since 1941 when Congress passed a law, falls on Nov. 22 this year, which means that there are a whopping 32 days of shopping, assuming you are not the type who buys gifts of lottery tickets and beef jerky from the convenience store on the way to your Christmas celebration. In that case, you have 32 days during which to procrastinate.

According to the National Retail Federation (NRF), Americans are expected to spend an average of $749.51 on gifts, decorations and cards in 2012, up a bit from the $740.57 they spent in 2011.

And retailers are starting the holiday shopping season earlier than ever, with many stores opening their doors on Thanksgiving night, instead of waiting until Friday morning. 

At Arundel Mills, for instance, will open at midnight on Friday and won't close until 10 p.m., marking 22 straight hours of possible shopping. (It should be noted, also, that Santa Claus has been at the mall for kids to visit since Nov. 10.)

Even with spending projected to be up, consumers are looking for ways to get more for their money. Layaway plans have made a big comeback, and NRF data shows the following:

  • 31.4 percent of consumers will comparative shop online more often this year
  • 46.4 percent will shop sales more often
  • 6 percent will use their mobile device to comparative shop

If you are one of those hearty souls brave enough to venture out on Black Friday, get a head start by reviewing some of the already leaked Black Friday sales circulars from major retailers online.

When do you plan to start your holiday shopping? Take the Patch poll below. 

Related Topics: Gifts, Holiday Guide, Holiday Shopping, and Thanksgiving

Carol B

1:46 pm on Monday, November 19, 2012

I don't know what anyone else is doing, but if you go to pre-Black Friday or Black Friday sales, and the place is swamped, don't blame me. I don't like shopping malls on a quiet (for them) Saturday, and I am certainly not going to go to them during the annual feeding frenzy! What's more, with sequestration no closer to avoided today (T-42 days and counting), anyone who works for or supporting the federal government, and isn't worried sick about the stability of the paychecks that will be needed to pay for the Christmas splurge must be far wealthier or much more optimistic than I am. I recommend that we all go back to an old-fashioned Christmas (and Chanukah): the wise men brought one gift each for baby Jesus, along with their love and respect and awe at the meaning of his birth to the human family. Do the same--share your time and your affection and your attention with those about whom you care, and in January, if all of this blows over, we can throw the best after-Christmas and Chanukah bashes that anyone's ever seen (at after-holiday prices!) in celebration of the holidays as well as our avoidance of the economic disaster that the fiscal cliff was to represent.

Meanwhile: Happy Thanksgiving, all, and God bless us, every one!

Reply
Patch_comments_icon

Tim Lemke

2:06 pm on Monday, November 19, 2012

@Carol, I think the best gift we can all receive is a deal from Congress.

Reply

Leave a comment